Active strategies: competence certification, animated story, door-to-door contact, introduction and operation of selective deposition systems, room games, role-plays, training, animation and awareness sessions.
Passive strategies: thematic advertisements, network distribution, passive distribution, mobile and static awareness.
- more than five hundred campaigns designed;
- about four thousand awareness-raising supports, with informative, ludic and utilitarian values;
- more than a thousand and a half of actions carried out over more than a decade and a half;
- intervention in a hundred municipalities, three Portuguese-speaking countries and one Arab country;
- approximately one hundred and fifty thousand Portuguese approached, on average, per year, half of them in differentiated direct contacts;
- specialized internal team with more than two dozen professionals from the social sciences, pedagogy, environment, communication and design fields.